Category Archives: Statistics

BBOS users don’t appear eager to update

One of the reasons I am a bit pessimistic about how well the soon to be released BlackBerry Classic will sell is that BlackBerry is positioning this phone as an upgrade for users still running BlackBerry OS. Yet I have seen how slow these customers have been to update their existing BBOS phones.

Following the release of BlackBerry 10 there has been very little motion in the BBOS user group. As of last month 21.2% of BBOS users were running OS 5.0 (or older) on what is now very outdated hardware. The most powerful of these phones are the Bold 9700 and Storm 9550 which were both released over five years ago and still do not have a webkit based browser. Use of OS 6 is not going away either as only slightly over half of all BBOS users are running OS 7 on their phones.

For as much as BlackBerry keeps talking about the need to transition BlackBerry 7 users, they also need to worry about upgrading BlackBerry 5 users as well.

StatsNovember2014

This data was collected by BlackBerry World for downloads of the free BlackBerry strategy game Pixelated. Data shown on the chart is from the beginning of November 2013 through the end of November 2014, and does not include BlackBerry 10 or PlayBook devices.

BlackBerry Z10 accounts for less than half of active BB10 phones for the first time ever

The month of November saw the BlackBerry Z10 being used by 49.8% of active BlackBerry 10 users. This marks the first time since it launched, that the Z10 has accounted for less than half of all BlackBerry 10 phones. Still it has over twice as many users as the Q10 which is currently the second most popular phone.

Nov2014Devices

The BlackBerry Passport (the newest phone from BlackBerry) rose slightly from last month, and now accounts for one out of every 20 BlackBerry 10 phones.

All of these statistics are based off of the data collected by BlackBerry World in the month of October for downloads of the free check-list app Stuff I Need (which is also available for Windows Phone and Android users).

Most BlackBerry users still waiting for OS 10.3

BlackBerry originally planned to have all their phones updated to OS 10.3.x by the end of November, however for most users this update has been delayed. Still with increased BlackBerry Passport sales, and a number of users running leaked OS versions, the number of users running 10.3 was up a bit from last month.

2014Nov-Pixelated-BB10OSVersions

2014Nov-StuffINeed-BB10OSVersions

This data was collected by BlackBerry World for downloads of the free strategy game Pixelated and the free checklist app Stuff I Need. Data shown on the chart is from the beginning of November 2013 through the end of November 2014.

OS 7 now used by 55.7% of BBOS users

Since the launch of BlackBerry 10 almost two years ago, there has been only slow changes among the population of BlackBerry users that continue to use the classic BlackBerry operating system. Still some progress has been made in getting users working towards (slightly) newer OS versions.

The month of October saw 55.7% of users running OS 7 and 78.7% of users on OS 6 or higher.

StatsOctober2014

This data was collected by BlackBerry World for downloads of the free BlackBerry strategy game Pixelated. Data shown on the chart is from the beginning of October 2013 through the end of October 2014, and does not include BlackBerry 10 or PlayBook devices.

Wireless carriers of choice for BlackBerry 10 users

A look at the most popular wireless carriers for BlackBerry 10 users generally mirror the popularity of these companies on a whole. One exception is Sprint, whose decision not to be a BlackBerry 10 launch partner continues to leave it underrepresented. In Canada there are far more users on smaller carriers, but less so than there were 18 months ago.

CarriersOct2014USA

CarriersOct2014CAN

This data was taken from downloads of the free BlackBerry strategy game Pixelated. Data shown on the chart is from the the month of October 2014, and only includes BlackBerry 10 phones.

Popularity of BlackBerry 10 phones

While the BlackBerry Z10 continues to hold on to slightly over half of all devices (at 50.1%), it is down significantly from October 2013 where it was 68.5% of the market. The BlackBerry Passport has gotten off to a decent start at 4.1% of the market.

Oct2014Devices

The month of October saw 39.5% of users having a physical keyboard, which is the largest this percentage has ever been since the launch of BlackBerry 10.

All of these statistics are based off of the data collected by BlackBerry World in the month of October for downloads of the free check-list app Stuff I Need (which is also available for Windows Phone and Android users).

Most users still on OS 10.2.1

October once again saw the majority of BlackBerry 10 users running OS 10.2.1 on their phones. This is mainly due to BlackBerry not officially releasing OS 10.3.0 for any users besides those on the Passport. While the percentage of users on the newest OS (4.3% on Pixelated and 15.1% on Stuff I Need) is higher than the percentage of Passport users, most people (including myself) seem to be waiting for an official update from BlackBerry.

2014Oct-Pixelated-BB10OSVersions

2014Oct-StuffINeed-BB10OSVersions

This data was collected by BlackBerry World for downloads of the free strategy game Pixelated and the free checklist app Stuff I Need. Data shown on the chart is from the beginning of October 2013 through the end of October 2014.

BBOS distribution still flat

Unlike the quick adoption seen on BlackBerry 10, classic BBOS distribution remained unchanged for another month. Just over half (53.8%) of users were running OS 7 on their phones.

StatsSept2014

This data was collected by BlackBerry World for downloads of the free BlackBerry strategy game Pixelated. Data shown on the chart is from the beginning of September 2013 through the end of September 2014, and does not include BlackBerry 10 or PlayBook devices.

Over 94% of users running 10.2.1 or higher in September

September saw a decent increase in the use of the newest versions of BlackBerry 10. 94.5% of Stuff I Need users, and 94.4% of Pixelated users were running OS 10.2.1 or higher.

With the release of the BlackBerry Passport at the end of the month, OS 10.3.0 was officially released. This was too late in the month to make too much of a difference, although the majority of 10.3 users are actually not even Passport users, but are running leaked versions of the OS on older phones. With in-market devices not getting upgraded until the release of OS 10.3.1 this November, the uptake of 10.3 is likely to be minimal in October as well.

2014Sept-Pixelated-BB10OSVersions

2014Sept-StuffINeed-BB10OSVersions

This data was collected by BlackBerry World for downloads of the free strategy game Pixelated and the free checklist app Stuff I Need. Data shown on the chart is from the beginning of September 2013 through the end of September 2014.

Looking at who is currently using the Porsche Design phones

With last Wednesday’s announcement of the Porsche Design P’9983 BlackBerry it may be a good idea to take a look at who is currently using the previous iterations of these high priced phones. Based on data collected by BlackBerry World for downloads of the popular game Pixelated, it was possible to identify the countries that the P’9981 and P’9982 are currently being used in.

Porsche

As with most things BlackBerry, the greatest support comes from Canada, with the majority of users in North America. The following countries mostly confirm the stereotype of Porsche targeting oil rich nations such as Saudi Arabia and the United Arab Emirates. In fact anytime that Bahrain accounts for over two percent of the market, you can safely assume that oil money is a contributing factor.

App sales plummeting for the Nook

A little over two years ago when I first began selling Android apps, the Barnes and Noble Nook was a powerful player. While this store did not get the same attention as Google Play and Amazon’s App Store, for many months I had more sales through the Nook Bookstore then the other two combined. This came as a bit of a surprise, but has certainly not lasted.

Once accounting for over 70% of Android app sales for me, the number has been on a long term downward trajectory and has been below 10% for most of 2014. The below chart shows the percentage of Android sales of Ebscer apps through the Nook Bookstore.

NookChart

A few factors have contributed to this. First, the Nook (while often updated) has not kept pace with the other tablets on the market. More importantly Barnes and Noble has mostly given up on their platform, choosing the bundle Google Play on some of their newer devices, and have recently just launched the confusingly named “Samsung Galaxy Tab 4 Nook” as they try to get out of the electronics business altogether.

However, if you are still interested in buying some apps for your Nook visit barnesandnoble.com/s/ebscer.

BBOS distribution unchanged in August

While the market share of OS 7 is up 13.1 percentage points from August 2013, there has been little to no change in the mix of BBOS devices used last month.

StatsAugust2014

This data was collected by BlackBerry World for downloads of the free BlackBerry strategy game Pixelated. Data shown on the chart is from the beginning of August 2013 through the end of August 2014, and does not include BlackBerry 10 or PlayBook devices.

BlackBerry 10 device useage

As BlackBerry prepares to launch the Passport, the majority of users are still using the original BlackBerry 10 device, the Z10. The data below represents the 19,238 users who downloaded the Stuff I Need app in the month of August.

Aug2014Devices

All of these statistics are based off of the data collected by BlackBerry World for downloads of the free check-list app Stuff I Need (which is also available for Windows Phone and Android users).

BlackBerry 10 sees a slight increase in use of newer OS versions

After leveling off in July, August saw a good uptake of newer versions of the operating system. Last month 89.1% of Pixelated users were running the newest version of the OS. Meanwhile 93.7% of Stuff I Need users were running OS 10.2.1 on their phones.

2014Aug-Pixelated-BB10OSVersions

2014Aug-StuffINeed-BB10OSVersions

This data was collected by BlackBerry World for downloads of the free strategy game Pixelated and the free checklist app Stuff I Need. Data shown on the chart is from the beginning of August 2013 through the end of August 2014.

Newer versions of BBOS continuing to rise

In the past month there has been a two percentage point increase in the number of users on the traditional BlackBerry OS using OS6+ and OS7+. The growth curve still lags significantly behind that of BlackBerry 10, but there has been some consistent growth for a few months in a row now.

StatsJuly2014

July saw 53.87% of users running BlackBerry OS 7.

This data was collected by BlackBerry World for downloads of the free BlackBerry strategy game Pixelated. Data shown on the chart is from the beginning of July 2013 through the end of July 2014, and does not include BlackBerry 10 or PlayBook devices.