Popularity of BlackBerry 10 phones

While the BlackBerry Z10 continues to hold on to slightly over half of all devices (at 50.1%), it is down significantly from October 2013 where it was 68.5% of the market. The BlackBerry Passport has gotten off to a decent start at 4.1% of the market.


The month of October saw 39.5% of users having a physical keyboard, which is the largest this percentage has ever been since the launch of BlackBerry 10.

All of these statistics are based off of the data collected by BlackBerry World in the month of October for downloads of the free check-list app Stuff I Need (which is also available for Windows Phone and Android users).